Creating and sending newsletters

You can send newsletters to all customers who subscribed. A Newsletter, as other e-mails, consists of 2 parts: A HTML newsletter and a text newsletter. Both newsletter are sent together. The program that users deploy to look at e-mails selects whether the HTML e-mail or text e-mail is displayed (Most current e-mail programs can display HTML e-mails). Due to this, always edit the HTML and the text newsletter.

Creating newsletter

  • Go to Customer Info -> Newsletter.
  • Click on New Newsletter Sample at the bottom of the screen.
  • In Title, enter the Title of the newsletter. The title is used as subject of the e-mail.
  • In Sample, create the HTML newsletter.
  • Click Save.
  • Go to Text tab.
  • In Plain Text Sample, create the Text newsletter.
  • Click Save.

In newsletters, you can use Smarty tags to include data from eShop. In the sample newsletter you can find some examples. You can include products in newsletters, too. Further information is available in Display Products in Newsletters.

Sending newsletter

  • Go to Selection tab.
  • Click Assign User Groups. A new window is opened.
  • Select the user groups the newsletter is to be sent to.
  • Close the window. Now the amount of users the newsletter is sent to displayed.
  • Click Send Newsletter.

Hints

The newsletter is only sent to users who subscribed the newsletter. This isn't necessarily equal to the members of the user group Newsletter-Empfänger. You can see in Administer Users -> Users -> Extended -> Newsletter if a user subscribed.

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