OXID eShop merchants can now offer their products to mobile purchasers via branded apps for smartphones made by mobilemojo.
Free Application for Internet shoppers
OXID eShop merchants can offer their products to mobile purchasers via branded apps for smartphones made by mobilemojo. The application communicates with the backend of OXID eShop 4 through an XML interface to synchronize product and customer data. Purchasers can browse the product range of OXID eShops with their cell phones in an easy and intuitive way. „In the age of networked communications, the customer is no longer tied to the PC at home. More and more activities of daily living can be done while mobile – this is the future of shopping.“ says Robert Rieser, partner at mobilemojo.
Intuitive to use – multiple payment options
The mobile shopping application has both text and category search functionality. It provides products in a list view; product details include information about variants, availability and ordering. In the checkout process, purchasers can see the item prices and shipping charges as they appear in the online store at their PC. Payment methods can be chosen by the merchant. Cash in advance, direct debit, invoice or PayPal are available. The customer account has a login and a register function. In addition to these basic functions, the iPhone and Android applications can be individually extended by specific content, functions and services.
Buy cinema and bus tickets with your mobile phone
„mobilemojo combines proven web technology with innovative mobile approaches. Using our software, online merchants get a branded app to provide mobile shopping to their customers – regardless of location and time“ Roland Fesenmayr, CEO of OXID eSales AG says. Fesenmayr adds: „Unlike smartphone website templates, that often display the online store only in a different view, the app opens up opportunities to expand the eCommerce business model by enabling innovative additional services. Think of location based booking of cinema tickets, buying public transport tickets with a cell phone, linking one’s own product catalog with barcode scanning or simply a pizza delivery service configurator“.
Available from March 10th
The mobile shopping applications by mobilemojo will be available from March 10th as two products: Base and an Enterprise Edition for owners of OXID eShop 4. The Enterprise version provides additional tailoring to the customer enhancements and individual adjustments to the distribution structure of the online merchant.
Basic functions of Mobile Shopping Application Overview
- For iPhone version 3.1and higher and Android version 1.6 and higher
- Connection to the backend of OXID eShop 4
- Global search
- Category Search
- Overview, including product image and price
- Product details including pictures, product information and variants
- Standalone checkout process within the application
- Login and transfer of customer data
- Register new customers
- Checkout via PayPal, credit card and direct debit available
- Customer-scale prices
- Delivery Status Indicator